Your next customer is reading a review right now.
Relay places your offer inside the articles people read while deciding what to buy: reviews, comparisons, buying guides. Not interrupting their attention. Answering it.
Intent beats interruption.
Display advertising rents attention from people who didn't ask for it. Relay does the opposite: we find the pages where readers are actively researching a purchase, and we put your offer in their path. The context does the targeting.
Contextual by design
No third-party cookies, no cross-site profiles. We match your offer to the content of the page itself, like a running-shoe offer on a trail-running review. It keeps working as tracking-based targeting keeps dying.
High-intent placements
Reviews, comparisons, and buying guides attract people in the final stretch of a purchase decision, and thank-you moments reach them seconds after they've completed one. That's the only inventory we carry.
Brand-safe by default
Every publisher on the platform is reviewed by a human before a single impression runs. Your brand shows up next to real editorial work, not made-for-advertising content farms.
Transparent reporting
Campaign dashboards show clicks, conversions, and spend per placement and per publisher. Server-to-server postback support means your attribution system stays the source of truth.
Where your offer appears.
The Slidethrough
A swipeable product card placed mid-article, matched to the page's topic. Your product, price, and offer terms, presented like the recommendation it is.
Smart Links
When a writer mentions a product category you sell, Relay can route that link to your offer. You compete on rate, and the best offer for the reader wins the click.
Thank-you moments
Your offer on the order-confirmation page of partner stores, seconds after a purchase. The buyer just checked out, card in hand and purchase mindset intact, and sees an exclusive offer as a thank-you. The highest-intent moment in ecommerce.
You pay when it works. That's the whole model.
CPC
Pay a fixed rate for each qualified click delivered to your site. Best when your own funnel is already dialed in and you want volume you can forecast.
CPA
Pay only when a sale or signup actually happens, confirmed by postback from your attribution system. Zero risk on traffic quality: we only earn when you do.
No impression fees. No platform minimums. Rates are set per campaign based on your vertical and offer economics. We'll propose numbers in the first conversation.
Live in days, not quarters.
Tell us your offer
What you sell, your margins, and what a customer is worth to you. That's enough for us to scope a campaign.
We build the placements
Your creative goes into Slidethrough units and Smart Link routing across the publishers that match your buyer.
Track every dollar
Your dashboard shows spend against clicks and conversions from day one. Scale what works, cut what doesn't.
Put your offer where the decision happens.
Tell us what you sell. We'll come back with the publishers, the placements, and the proposed rates, usually within one business day.
Start a campaign